Steeda Winner's Circle Loyalty Program Terms & Conditions
Effective date: October 2026
Back to the Winner's Circle Rewards Program overview.
1. Introduction
Welcome to the Steeda Winner’s Circle Loyalty Program (the "Program"). The Program is offered by Steeda Sales and Services, LLC (“Steeda”, “we”, “us”, or “our”), a Florida limited liability company with its principal place of business at 2281 Hammondville Rd., Pompano Beach, Florida 33069. By creating an account, enrolling in, or participating in the Program, you agree to be bound by these Terms & Conditions (the "Terms"). These Terms constitute a binding legal agreement between you and Steeda.
2. Membership Eligibility
2.1. Membership in the Program is free and available only to individuals who are at least 18 years old and reside in the United States. The Program is void where prohibited or restricted by law.
2.2. To enroll in the Program, you must create an account on our website and provide information that is accurate, complete, and current. You are responsible for maintaining the confidentiality and security of your account credentials, for all activity under your account, and for promptly notifying Steeda of any unauthorized use of or suspected security breach affecting your account.
2.3. Each member is entitled to only one account. Creation of multiple accounts by the same individual is strictly prohibited and may result in termination of all associated accounts and forfeiture of all points.
3. Earning Points
3.1. Points are earned only on purchases made online through www.steeda.com (“Qualifying Purchases”). Purchases made by phone, in person, through dealers or other resellers, or through any other channel are not eligible to earn points. Points are earned at the following base rates, according to your membership tier: Starter Tier – 1 point per dollar spent; Enthusiast Tier – 1.25 points per dollar spent; Ultimate Tier – 1.5 points per dollar spent; and Elite Tier – 2 points per dollar spent. The requirements for each tier are described on www.steeda.com. The rate at which points are earned may vary based on promotional activities. Points have no monetary or cash value and are not the property of any member; they do not constitute a vested right or personal property interest.
3.2. Points may also be earned through non-purchase activities designated by Steeda from time to time, such as submitting product reviews, following Steeda on social media, or sharing photos (“Bonus Activities”). The available Bonus Activities and the points awarded for each will be described on www.steeda.com. Points for product reviews are awarded for submitting a genuine review based on your own experience, regardless of whether the review is positive or negative, and Steeda will not condition points on the content or sentiment of any review. If you post about Steeda or the Program on social media in exchange for points, you agree to clearly disclose that you received points or another benefit from Steeda (for example, by using #ad or #SteedaRewards) and to comply with applicable platform rules. The Program does not include any contests, sweepstakes, or games of chance.
3.3. Steeda reserves the right to adjust the points earning rates, tier requirements, and earning conditions upon at least 30 days’ notice in accordance with Section 6.2, and to correct, cancel, or adjust point credits or balances at any time in the event of an error, fraud, abuse, misuse, or system malfunction, subject to applicable law.
3.4. Points earned on a Qualifying Purchase are pending and may not be redeemed until they are finalized. Points are finalized when the applicable item is marked as shipped or partially shipped in Steeda’s system. If an order or any product in an order is canceled, returned, or refunded, in whole or in part, the points earned on the canceled, returned, or refunded portion will be deducted from your account automatically, including after the points have been finalized. If you have already redeemed those points, the deduction may result in a negative point balance, which will be offset against points you earn in the future, and Steeda may decline further redemptions until the balance is restored. Points are not earned on amounts paid with rewards, discounts, or gift cards to the extent provided on www.steeda.com.
4. Redeeming Points
4.1. Points can be redeemed for rewards such as discounts on future purchases, free products, or other benefits as specified by Steeda. At launch, the following rewards are available: a $5 reward for 250 points; a $10 reward for 500 points; a $20 reward for 1,000 points; and a $50 reward for 2,500 points. Unless otherwise stated for a particular reward, a minimum of $100 in Qualifying Purchases and a sufficient point balance to cover the full point cost of the reward are required for any redemption.
4.2. The points required for each reward and the available rewards will be detailed on our website and may change without prior notice. Specific rewards may be limited, substituted, modified, or discontinued at any time, subject to applicable law and Section 6.
4.3. Points have no cash value and cannot be exchanged for cash. You are solely responsible for any federal, state, or local taxes or other tax liability arising from your receipt or use of rewards, except for taxes imposed on Steeda’s net income.
4.4. Points may only be redeemed by the account holder and are not transferable.
5. Expiration and Forfeiture of Points
5.1. Points will expire 12 months from the date they are earned unless otherwise specified. Steeda will provide reasonable advance notice of a scheduled point expiration, including at least 30 days’ notice by email to the address associated with your account, subject to applicable law.
5.2. If you do not place a Qualifying Purchase for 12 consecutive months (“Inactivity”), all points in your account may be forfeited. Logging in, browsing the website, completing Bonus Activities, or redeeming points does not constitute account activity for this purpose. Steeda will provide reasonable advance notice of a proposed inactivity forfeiture, including at least 30 days’ notice by email to the address associated with your account. Points forfeited because of Inactivity will not be reinstated.
6. Account Termination and Modification
6.1. Steeda reserves the right to terminate your account and/or your participation in the Program if we believe that you have violated these Terms, engaged in fraudulent activity, or acted in a manner detrimental to the Program. Upon termination for cause, all accrued points and unredeemed rewards are immediately forfeited, except to the extent prohibited by applicable law.
6.2. Steeda reserves the right to modify or discontinue the Program, in whole or in part. Steeda will provide at least 30 days’ advance notice of any material change to the Program before it takes effect, generally by email to the address associated with your account and/or by posting on www.steeda.com, unless a shorter period is reasonably necessary to address fraud, security, legal, or operational concerns. Your continued participation in the Program after the effective date of a material change constitutes your acceptance of the revised Terms.
7. Privacy
7.1. Steeda collects personal information in connection with the Program, including your name, email address, phone number (if provided), purchase history, account and transaction information, IP address, device information, online activity, and other information you provide. This information will be used in accordance with our Privacy Policy, available at https://www.steeda.com/privacy-policy (the “Privacy Policy”).
7.2. Steeda may use personal information to administer the Program, create and maintain accounts, credit and redeem points, process purchases and rewards, communicate with you, prevent fraud and unauthorized activity, maintain security, improve our website and services, and comply with legal obligations.
7.3. Steeda will handle personal information in accordance with applicable federal, state, and local data privacy and security laws and regulations, as well as the Privacy Policy. You may opt out of marketing communications at any time by using the unsubscribe mechanism in a marketing message or by contacting customer service; opting out of marketing will not prevent Steeda from sending transactional, account, security, or other non-marketing Program communications.
7.4. Steeda may share personal information with third-party service providers that perform services on Steeda’s behalf, including website hosting, payment processing, analytics, customer support, marketing, loyalty-program administration, and reward fulfillment. The Program is administered using SiteVibes, and Steeda may connect Program data to its email marketing provider (currently Klaviyo) and SMS marketing provider (currently Attentive). Steeda may change these service providers from time to time. Steeda may also disclose personal information when required by law or as reasonably necessary to protect the rights, safety, security, or integrity of Steeda, its customers, or the Program.
7.5. Enrollment in the Program does not constitute consent to receive marketing text messages. Steeda will send marketing text messages only if you separately and expressly opt in to receive them. Consent to receive marketing text messages is not a condition of purchase or Program membership. Message and data rates may apply. You may opt out at any time by replying STOP.
7.6. Steeda will not sell your personal information as defined by applicable law. For additional information about how Steeda collects, uses, discloses, retains, and protects personal information, please review the Privacy Policy.
8. Limitation of Liability
8.1. TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, STEEDA AND ITS AFFILIATES, OFFICERS, DIRECTORS, EMPLOYEES, AGENTS, AND SERVICE PROVIDERS WILL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES, OR FOR ANY LOSS OF PROFITS, REVENUE, GOODWILL, DATA, OR ANTICIPATED SAVINGS, ARISING OUT OF OR RELATING TO THE PROGRAM, THE WEBSITE, POINTS, REWARDS, OR THESE TERMS, EVEN IF ADVISED OF THE POSSIBILITY OF SUCH DAMAGES. NOTHING IN THESE TERMS EXCLUDES OR LIMITS LIABILITY THAT CANNOT BE EXCLUDED OR LIMITED UNDER APPLICABLE LAW.
8.2. TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, STEEDA’S AGGREGATE LIABILITY ARISING OUT OF OR RELATING TO THE PROGRAM OR THESE TERMS WILL NOT EXCEED $100. Steeda is not responsible for points or rewards lost due to fraudulent or unauthorized use of your account, except to the extent caused by Steeda’s failure to use reasonable care or as otherwise required by applicable law.
8.3. You agree to defend, indemnify, and hold harmless Steeda and its affiliates, officers, directors, employees, agents, and service providers from and against any third-party claims, liabilities, damages, losses, costs, and expenses (including reasonable attorneys’ fees) arising out of or relating to your misuse of the Program, fraud, or violation of these Terms, except to the extent caused by Steeda’s gross negligence or willful misconduct.
8.4. TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, THE PROGRAM, WEBSITE, POINTS, REWARDS, AND ALL RELATED CONTENT AND SERVICES ARE PROVIDED “AS IS” AND “AS AVAILABLE,” WITHOUT WARRANTIES OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, NON-INFRINGEMENT, AND ANY WARRANTY THAT THE PROGRAM WILL BE UNINTERRUPTED, SECURE, OR ERROR-FREE. This disclaimer does not limit any non-waivable warranty or right under applicable law.
9. Governing Law
9.1. These Terms are governed by and construed in accordance with the laws of the State of Georgia, without regard to its conflict of laws principles, except to the extent that non-waivable law of the state in which you reside applies.
9.2. Except for claims that may be brought in small claims court and requests for injunctive or equitable relief concerning unauthorized use of the Program or intellectual property, any dispute, claim, or controversy arising out of or relating to the Program or these Terms, including their formation, interpretation, enforcement, or termination, will be resolved by final and binding arbitration on an individual basis under the Consumer Arbitration Rules of the American Arbitration Association (the “AAA”). The arbitration shall be conducted in Lowndes County, Georgia. You and Steeda each waive the right to a jury trial and agree that no dispute may be brought as a class, collective, consolidated, or representative action or arbitration, to the fullest extent permitted by law. Steeda will pay arbitration fees only to the extent required by the AAA rules or applicable law.
9.3. If any provision of these Terms is held to be invalid, illegal, or unenforceable, that provision will be enforced to the maximum extent permitted by law or, if necessary, severed, and the remaining provisions will remain in full force and effect.
10. Contact Us
10.1. For questions regarding the Program or these Terms, please contact customer service at sales@steeda.com or 1(800)950-0774, or write to Steeda Sales and Services, LLC, 2281 Hammondville Rd., Pompano Beach, Florida 33069.
10.2. Notices from Steeda may be delivered to the email address associated with your account or by posting on www.steeda.com. You are responsible for maintaining a current email address and checking your account and the website for notices. Unless applicable law requires otherwise, a notice is effective when sent by email or posted on the website.
11. Entire Agreement
11.1. These Terms, together with the Privacy Policy, the Steeda website Terms and Conditions available at https://www.steeda.com/terms-and-conditions (the “Website Terms”), and any other terms expressly incorporated by reference, constitute the entire agreement between you and Steeda concerning the Program and supersede all prior or contemporaneous agreements, representations, and understandings concerning the Program. If these Terms conflict with the Website Terms, these Terms control with respect to the Program. If these Terms conflict with the Privacy Policy, the Privacy Policy controls with respect to privacy and data practices.
12. Assignment
12.1. Steeda may assign or transfer its rights and obligations under these Terms, in whole or in part, without notice to you, including in connection with a merger, acquisition, reorganization, or sale of assets. You may not assign, transfer, or sublicense your account or any points or rights under these Terms, whether voluntarily, by operation of law, or otherwise; any attempted assignment is void.
13. Force Majeure
13.1. Steeda will not be liable for any delay, failure, interruption, or other inability to perform its obligations or operate the Program caused by events beyond its reasonable control, including acts of God, natural disasters, severe weather, war, terrorism, civil unrest, labor disputes, government actions, power or telecommunications failures, cyberattacks, or failures of third-party service providers, provided that Steeda will use reasonable efforts to resume performance as soon as practicable.
14. Electronic Communications Consent
14.1. By enrolling in or participating in the Program, you consent to receive these Terms and all Program-related notices, disclosures, updates, account communications, point statements, and other communications electronically, including by email to the address associated with your account or by posting on www.steeda.com. You agree that electronic communications satisfy any legal requirement that such communications be in writing. You may withdraw consent or request a paper copy by contacting sales@steeda.com, but withdrawing consent may prevent you from participating in the Program. You are responsible for maintaining an email address and equipment capable of receiving and retaining electronic communications.